Description
Your CTAs Are Costing You Enquiries
Most service businesses use the same three calls to action on repeat: “get in touch”, “contact us today”, and “find out more”. These tell the visitor nothing about what happens next, remove no anxiety, and create no reason to click. This printable swipe file gives you 50 call to action examples for small business websites, emails, and social media, organised by exactly where you need them, so you can lift one from the page and adapt it in under five minutes.
What’s Inside the Swipe File
- 10 CTAs for your website pages, written to convert cold visitors into warm enquiries
- 10 CTAs for your enquiry and contact pages that reduce hesitation at the final moment
- 10 CTAs for social media captions across Instagram, LinkedIn, and Facebook
- 10 CTAs for email and follow-up messages including proposals and post-project requests
- 10 CTAs for testimonial and proof sections to convert warm visitors who are almost ready to commit
- A 3-step method to adapt any example so it sounds exactly like you and names your specific service
This Is For You If
- Your website gets visitors but too few of them fill in your enquiry form or get in touch
- You use the same generic CTA everywhere and suspect it is not doing its job
- You spend time writing social posts and emails that end with nothing that prompts action
- You want a resource you can return to every time you write a new page, post, or proposal
Format and Delivery
This is a printable PDF swipe file, A4 portrait, 10 pages. Download it instantly after purchase, open in any browser, and print at home or at any print shop. Keep it on your desk and reach for it every time you write a CTA. Personal use licence included.
Stronger CTAs From Today
You do not need to write every CTA from scratch. You need the right examples and a method to make them your own. Download today and have stronger calls to action across your website, emails, and social media before the week is out.
The Online Presence Starter Kit bundles this swipe file with the Website Headline Formula Cheatsheet, Small Business Bio Kit, and Website Readiness Checklist in one discounted download. If your enquiries are going cold after first contact, the Client Enquiry System Kit gives you a complete system to convert more of them into paying clients. Visit the Small Business Owners FAQ page for answers to common questions.




















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